Every call in one timeline
Across numbers, sources and locations, with outcome and value attached.
Platform/Tracking & revenue
One place for all of it
Keep track of everything, in one place you can audit.
In build
Calls, sources, outcomes and revenue in one view — with the counting rules published, so the numbers survive an argument.
This part is in build. The code runs, but the connections behind it are not self-serve yet, so we set them up with you rather than leaving you at a blank screen.
14 days on Scale, no card. Full export on every tier.
In detail
How it works
Joined to your marketing
Connect Search Console and your call platform so you can see what a channel is genuinely worth.
Drills to raw rows
Every aggregate opens the calls behind it. A number you cannot audit is a number you cannot argue with.
Published methodology
We document exactly which field we treat as revenue and how duplicates are handled.
Limits
What this does not do
The fastest way to lose someone is to let them find the edge on their own. So here it is up front.
- We read; we do not bill. No money moves through us and no invoice is generated here. Your call platform and your accounting stay the system of record.
- We do not provision tracking numbers or run the phone system. Where a call came from is whatever your existing system recorded, passed through and joined up.
- We do not silently reconcile away a difference. Where our number and your platform's number disagree, we show the variance and publish the counting rule so you can decide which is wrong.
- Cost has to come from you. We cannot see your ad spend, so cost and margin figures only exist for the sources where you send the cost in.
- We do not model multi-touch attribution. Revenue is joined to the call and to the source behind it, not spread across a path of touches.
More of the platform
The other four parts
Every call, not a sample
Call analysis In build
Every call gets a verdict.
ReadWhat people actually called about
Demand intelligence Planned
Hear what every caller wanted — including the things you don't sell yet.
ReadCoach from evidence, not memory
Team performance Planned
Find the questions your team couldn't answer.
ReadFor when you don't want a dashboard
API & MCP Planned
Ask your calls what happened.
Read